About E+ROSE

Eat
Well

Be Kind

Eat Better, Look Better, Feel Better.

We desire to leave you feeling satisfied, fulfilled, and on a path towards higher nourishment. When it comes to making healthy choices, you shouldn’t have to compromise on taste. We intend for every menu item to be ‘the best you’ve ever had’, and yet also make you feel ‘the best you ever have’. Through our products, our atmosphere, our events, our partnerships, and our messaging – we aim to cultivate a lifestyle for longevity.

The E+ROSE story

E+ROSE was created to provide communities with convenient, quick service, healthy options that are made with integrity and creativity.

Founded by Registered Dietitian, Robbie Nowinski, E+ROSE was the culmination of much research and experience. After spending years working with health care systems, he realized just how many people were sick and hospitalized due primarily to poor nutrition. Of the strong belief that our food choices greatly impact our health, and the desperate need for more nutrient-rich, quick service options, the solution of E+ROSE was born. Coupled with a strong background in elite athletics, the vision became not only healthy, but also delicious, functional and performance based foods in a clean, welcoming and inspiring environment.

As in all we do, our name has much intention. The brand itself is a tribute to three strong-willed women. E+ROSE <ee-and-rohz> is short for Elizabeth & RoseMary, and is derived from our founder’s familial lineage – Grandmothers Elizabeth and Rose, and Mother, Mary. We utilize the + sign to indicate and remind ourselves that our sum is greater than any of us alone.

As Rosemary is the “Herb of Remembrance,” E+ROSE strives to follow in these three women’s ways of life:

always taking care of others first
treating absolutely everyone with the highest amount of respect
exemplifying hard, honest work

Our brand and team are committed to honoring the tribute by providing exemplary service to all who come through our doors and bringing people together over healthy, wholesome food.

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Our Mantra

At E+ROSE, we believe in food as medicine. We create items that deliver happiness to the palette and yet bring improved performance to the body. Your meals should help fuel you in all that you choose to do. Our cafes are stocked with all natural, whole food based provisions. We intend to leave you feeling satisfied, fulfilled, and on a path towards higher nourishment.

Why Us

We wish to enhance your wellness journey through our thoughtful attention. Everything we provide is enjoyed by members of our team, and everything we offer has been thoroughly considered. We provide the best for you and your family as if it were our own – as we in fact eat here ourselves, and so do our friends, families, and significant others. Your experience is of utmost importance. We know your health depends on it.

Chef Driven

We believe in offering food that blurs the lines between taste and health benefit. Our incredibly talented chefs and baristas consistently experiment to perfect recipe development with a wide variety of fruits, vegetables, nuts, seeds, and other superfoods to make your experience both satisfying and results driven.

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